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Welcome to People in Insurance: Changing the Conversation Join us as we delve into the dynamic intersection of diversity, culture, and technological innovations within the insurance industry. Listen in as Host, Sarah Myerscough, Chief Ideas Officer at Macaii, sits down to talk with trailblazers, thought leaders, and innovators who are reshaping the very fabric of insurance. Here, we bring you stories that not only redefine the narrative but also offer a fresh perspective on the evolving landscape of insurance. From ground-breaking initiatives to transformative insights, we’re your trusted guide through the winds of change. Tune in to People in Insurance, brought to you by Macaii, and stay ahead of the curve in the ever-evolving world of insurance.
Episodes
Tuesday Apr 13, 2021
Tuesday Apr 13, 2021
048: SME commercial business and the opportunity is presents - with Nic Brown
Have you read Markel's white paper on eth economic makeup of the UK commercial industry? On today's episode, we’re excited to be chatting to UK Sales and Marketing Director at Markel, Nic Brown. Nic joined Markel in December 2018, from his previous role at Bupa as Global Sales Director. He’s here to talk with us about his role, what he thinks about the industry as it stands and the White Paper that Markel wrote last year.
KEY TAKEAWAYS:
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The breadth and depth of the SME world is breath taking – the diversity and challenges they face is inspirational from a provider perspective.
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The White Paper formed an opportunity to move away from the discussions around COVID and to start thinking a bit more proactively.
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The pandemic has given the industry a huge opportunity to showcase their capabilities and focus on being better customer centric.
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Understanding your customers’ behaviour and challenges will enable you to strategically build tools so you can ‘go wider’ in terms of your business growth and offering.
BEST MOMENTS:
‘’…it was the first time that we decided to have a think about the intellectual property that we had available, and to see whether or not we could generate some interest in education and information, etc to the broker community, especially around the SME market - we hadn't seen much being done in that space.’’
‘’We all have to do a better job to represent our industry because the majority of us work in an ethical and highly customer focused way and I feel like now's the time for us to really push that because some of this been a bit lost and definitely overtaken in the last 12 months.’’
‘’I think that brokers have responded really well to us giving them the tools to be able to talk to their customers and to give them some direction.’’
‘’The stickiness of a customer is so super important, particularly given the way things are changing. The more ways in which you have contact points, giving advice, and are sort of in bed with that business, the more ‘stickier’ they're going to be.’’
RESOURCES:
Nic Browns’ profile: https://www.linkedin.com/in/nic-brown-06a144a/
The White Paper: https://uk.markel.com/insurance/getmedia/5d9660af-26a7-4a02-a5ce-c876530fc1e7/Markel-whitepaper-driving-growth-in-new-normal.pdf
ABOUT THE GUEST
Nic Brown is the UK Sales and Marketing Director at Markel. Nic has worked across the full range of insurance and financial services products, both in the UK, Europe and internationally and has previously held sales and marketing leadership positions at AXA, Cigna, Atena and Citibank.
ABOUT THE HOST
Boston Tullis is a network of industry professionals working with Insurance brokers to offer solutions to business development ceilings. Boston Tullis helps with marketing, financial planning. panel development and more.
Website: https://bostontullis.co.uk/
FCA Covid-19 Update: https://www.fca.org.uk/coronavirus
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation
Monday Apr 05, 2021
Monday Apr 05, 2021
On today's episode, we’re excited to be chatting to David Lewis from David Lewis Consultancy. David has had a long and varied career in the industry, specifically through WAM organisations, brokers, insurers and even captive insurers. He’s talking to us about his experience, his expertise and what he’s learned whilst working with different size companies and organisations.
LEARNING OBJECTIVES:
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Most learnt behaviours have come from regional entities rather than larger organisations and that’s rather revolutionary.
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There is such hierarchy that you have to navigate through to get things done in big organisations that it can be quite frustrating.
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Process often gets lost in hierarchical decisions and that’s the refreshing thing about working with smaller to medium sized brokers.
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The difficulty when implementing changes in any organisation is the cultural attitude.
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Outsourcing can be incredibly valuable and it’s naïve for companies to think they have all the necessary skill sets at all times.
BEST MOMENTS:
‘’I very quickly realised that the power in the insurer broker relationship sat very much with the broker. They decided whether they were going to use my services or the services of North Union. I wanted to move into broking and talking to clients more naturally and be a bit more in control of my own destiny.’’
‘’Although you would point at the big boys and say, well, they have the resources and they have the expertise, the breadth and depth of expertise, and the global reach and all that type of stuff - I'm not really sure at client level the majority of clients actually see the value for that.’’
‘’…if you look at prospecting or even renewal business, it's so common for client executives to focus on the renewal, focus on all the issues around renewal and then they realise they're in the competition.’’
‘’The mistake you don't want to make as a business is to bring in an outsourced supplier so you can simply say you can tick the box that we provided this service or this training or this advice, and then expect things to change because they absolutely won’t.’’
RESOURCES:
David Lewis’ profile: https://www.linkedin.com/in/david-lewis-0b8531101/
ABOUT THE GUEST
David Lewis is the Director of David Lewis Consultancy. David is a senior executive with wide-ranging experience in leading national and international business teams, founded on the delivery of high-level performance, innovation and dynamic process change. He has a wealth of experience in the industry and for the past two years, has been recognised as one of the world’s 50 most influential people in his field.
ABOUT THE HOST
Sarah Myerscough is the Sales and Marketing Director of Boston Tullis Group. The founder of The Insurance Brokers Podcast, she brings a wealth of marketing experience and a fresh perspective on marketing in the insurance sector. Boston Tullis works with insurance brokers to offer solutions to business development ceilings, particularly in the rapidly developing fields of video marketing and thought leadership.
If you would like Sarah to help you develop an integrated marketing strategy, using state of the art concepts, then please book a free 20 min call via Calendly
Website: https://bostontullis.co.uk/
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation
Monday Mar 29, 2021
Monday Mar 29, 2021
On today's episode, we’re excited to be chatting to Giles Ashley, Product Development Manager and Lyndsey Barnett, Head of Broker Management at Modus Underwriting. They’re here to chat with us about automation in the insurance industry, what that looks like in the future and their brand new broker platform!
LEARNING OBJECTIVES:
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The whole idea of Modus as a business was to build an automation into underwriting for broker journeys’ so that it’s quicker and easier for them to trade.
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The new online platform has been built exclusively for UK brokers.
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Teaming up with third party organisations such as RightMove and estate agents could be the future of the platform.
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Market research meant that Modus was able to find a gap in the market and offer an online platform like no other.
BEST MOMENTS:
‘’What was coming out loud and clear was the fact that all online platforms seem to have really lengthy questions that and they'd get all the way to the end of them, then they'd find out it was either a decline or it would be referred and there'd be a break in the buying journey. This meant additional costs or they'd often lose the sale, that kind of thing.’’
‘’We wanted to make it more niche, more non-standard, and put the control back in the hands of the broker so this platform is built exclusively for UK brokers.’’
‘’We were looking through those and we couldn't see anything that was similar, but based on feedback and the research we did with the brokers and the pilot that we did too, they all come back to us and said there's nothing this quick and easy and slick available currently.’’
RESOURCES:
Modus Underwriting website: https://www.modusunderwriting.com/
Giles’ Profile: https://www.linkedin.com/in/giles-ashley-b086b57/
Lyndsey’s Profile: https://www.linkedin.com/in/lyndsey-barnett-368751a0/
Video Link: https://youtu.be/HBWkzEAdB5o
ABOUT THE GUESTS
Giles Ashley and Lyndsey Barnett form part of the Management Team at Modus Underwriting. Modus are an award winning insuretech MGA which specialises in uniting traditional insurance disciplines with cutting-edge technology to offer fully automated, e-traded insurance products and solutions for their partner brokers.
ABOUT THE HOST
Sarah Myerscough is the Sales and Marketing Director of Boston Tullis Group. The founder of The Insurance Brokers Podcast, she brings a wealth of marketing experience and a fresh perspective on marketing in the insurance sector. Boston Tullis works with insurance brokers to offer solutions to business development ceilings, particularly in the rapidly developing fields of video marketing and thought leadership.
If you would like Sarah to help you develop an integrated marketing strategy, using state of the art concepts, then please book a free 20 min call via Calendly
Website: https://bostontullis.co.uk/
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation
Monday Mar 15, 2021
Monday Mar 15, 2021
On today's episode, we’re excited to be chatting to Declan Murray, Marketing Business Partner at Willis Towers Watson Networks. We’re talking all things marketing in the insurance industry. You can learn more about how you can ‘up your game’ using the hints and tips Declan provided in this episode and also hear about hot topics such as finding your audience, a niche, paid advertising and social media.
LEARNING OBJECTIVES:
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The insurance industry and marketing is really focused around one day a year… renewals.
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All marketing strategies should be realistic so that you can expect realistic results.
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Pricing is fundamental. With experience comes a professional service and with a professional service comes an appropriate cost.
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Getting to know your audience will be a crucial element to any type of marketing plan or strategy.
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Looking into your competitors isn’t a bad thing – it’s good to understand their stance so you can figure out what you could do better.
BEST MOMENTS:
‘’Quite often, there is an illusion, or perhaps a disillusion, that by doing an individual marketing campaign, the phones will jump off the wall with the vast responses you get. In reality, that doesn’t happen.’’
‘’As long as you know the industry and can create a digital reputation of expertise and excellence, you could very quickly overnight become recognised as a leader or an expert in a particular field.’’
‘’…just get to know your audience, whether it's your existing clients, who you should know already, but your prospects, get to know them too.’’
‘’It is the easiest thing in the world say we provide fantastic service, and my response is, well, you should do because I pay you enough money. Service is an expectation.’’
RESOURCES:
Willis Towers Watson Networks website: https://wtwnetworks.com/
Declan’s Profile: https://www.linkedin.com/in/declan-murray-8690288/
ABOUT THE GUEST
Declan Murray is the Marketing Business Partner for Willis Towers Watson Networks and provides marketing advice, support and guidance to a network of quality independent insurance brokers across the UK and Northern Ireland. His specialities include identifying and developing marketing campaigns, defining bespoke strategies and providing consultancy services to give tailored advice.
ABOUT THE HOST
Sarah Myerscough is the Sales and Marketing Director of Boston Tullis Group. The founder of The Insurance Brokers Podcast, she brings a wealth of marketing experience and a fresh perspective on marketing in the insurance sector. Boston Tullis works with insurance brokers to offer solutions to business development ceilings, particularly in the rapidly developing fields of video marketing and thought leadership.
If you would like Sarah to help you develop an integrated marketing strategy, using state of the art concepts, then please book a free 20 min call via Calendly
Website: https://bostontullis.co.uk/
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation
Monday Mar 08, 2021
Monday Mar 08, 2021
Have you ever considered the unique position of the insurance industry, in the aftermath of a disaster, to help with social and emotional rehabilitation for all those affected? What benefits could this bring both from a business perspective and the wider society? Discussing all things CSR, we will be exploring the ways in which the insurance industry can make an impact!
LEARNING OBJECTIVES:
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What is Corporate Social Responsibility and how can businesses play they part.
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Understanding an insurers’ placement at the point of a claim to extend the CSR initiative.
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Mental Health in a global and rising consideration.
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No amount of money can ever make up for what people have to go through.
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When there is an incident, you want to be able to look after your customers and you want to retain them as a customer too.
BEST MOMENTS:
‘’Now we're talking about trying to make the right decisions for human advancement. We're an international group so sometimes things get a bit lost in translation. But we really, genuinely want to be doing the right thing.’’
‘’I think one of the one of the challenges that many insurers are trying to balance is how to develop CSR strategies, but at the same time, it not necessarily be just a cost centre, it’s a case of what's in it for me, how can I develop something which is going to bring valuable additional benefits to my business?’’
“The sad fact is that a huge proportion of businesses that suffer your big event, don't continue to trade for one reason or another whether it is because of mental, social or financial reasons”
RESOURCES:
David’s Profile: https://www.linkedin.com/in/david-williams-9234724/
Mike’s Profile: https://www.linkedin.com/in/michael-keating-230b8424/
Graeme’s Profile: https://www.linkedin.com/in/graeme-mackenzie-63220923/
ABOUT THE GUESTS
David Williams
David is the Managing Director of the Underwriting and Technical Services sector at AXA. Having over 30 years’ experience in general insurance, he has appeared as an expert on various high level news programs such as the BBC Breakfast TV and Channel 4 News. He has retained responsibility for defining Commercial Underwriting strategies but as part of the larger combined UK organisation remit this now includes pricing assurance and other governance responsibilities for personal lines classes including direct.
Mike Keating
Mike Keating is the CEO of the Managing General Agents’ Association (MGAA). With over 35 years’ experience in the industry, he has worked for Insurers, Brokers & MGA’s in both the Commercial & Personal Lines market. Mike has held executive positions within big firms such as AXA, UK General and most recently Qlaims before becoming Managing Director at MGAA in September 2020.
Graeme Mackenzie
Graeme is the Managing Director of MBL Global. He’s a qualified insurance professional with over 35 years’ experience in financial services markets across 3 continents. He’s an advocate of Corporate Social Responsibility and MBL Global is a symbol of that. He’s committed to bringing social and economic product reform and market innovation to established insurance markets, creating change for the benefit of business and society.
ABOUT THE HOST
Sarah Myerscough is the Sales and Marketing Director of Boston Tullis Group. The founder of The Insurance Brokers Podcast, she brings a wealth of marketing experience and a fresh perspective on marketing in the insurance sector. Boston Tullis works with insurance brokers to offer solutions to business development ceilings, particularly in the rapidly developing fields of video marketing and thought leadership.
If you would like Sarah to help you develop an integrated marketing strategy, using state of the art concepts, then please book a free 20 min call via Calendly
Website: https://bostontullis.co.uk/
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation
Monday Mar 01, 2021
Monday Mar 01, 2021
On today's episode, we’re excited to be chatting to James Mant, Managing Director of Greenfield Insurance Services. He talks with us today about his personal and professional journey through the insurance industry.
LEARNING OBJECTIVES:
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The most difficult part of the pandemic on the business was managing the expectations of both staff and clients.
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An important lesson learnt since going it alone is to always look at what the worst case scenario of a business decision could be before making it.
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The hardest part of running a business can be staff management because it’s important to get the culture correct.
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When thinking of going it alone, plan properly, underestimate your income by half, overestimate your overheads by 25% and have a brilliant support network around you.
BEST MOMENTS:
‘’When times are good and businesses are profitable, they're almost too busy to look at their insurance needs. When you get a downturn, it's one of the things that gets analysed first, like can we save money on insurance?’’
‘’I think the biggest challenge has been the loneliness, without any doubt, that's taken 12 to 18 months, I think, to get used to. I think in the very, very early stages, it felt very lonely.’’
‘’What is a business pressure can also turn into a personal life pressure. I think you can cope with one or the other but not both at the same time.’’
RESOURCES:
Greenfield’s website: https://www.greenfieldinsurance.co.uk/
James’ Profile: https://www.linkedin.com/in/james-mant/
ABOUT THE GUEST
James Mant is the Managing Director of Greenfield Insurance Services. He has been an insurance broker since 1991 and became a Partner of Greenfield Insurance Services in 2001. James specialises in High Net Worth Home Insurance and all types of commercial insurance from sole traders to large PLCs.
ABOUT THE HOST
Sarah Myerscough is the Sales and Marketing Director of Boston Tullis Group. The founder of The Insurance Brokers Podcast, she brings a wealth of marketing experience and a fresh perspective on marketing in the insurance sector. Boston Tullis works with insurance brokers to offer solutions to business development ceilings, particularly in the rapidly developing fields of video marketing and thought leadership.
If you would like Sarah to help you develop an integrated marketing strategy, using state of the art concepts, then please book a free 20 min call via Calendly
Website: https://bostontullis.co.uk/
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation
Tuesday Feb 23, 2021
Tuesday Feb 23, 2021
On today's episode, we’re excited to be chatting to cyber-security expert, Brad Fraser. Brad is the CEO of Infoprotect and he chats to us about cyber-risks, including the importance of knowing and assessing your own and how we can talk and explain these to our clients.
LEARNING OBJECTIVES:
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Cyber security training in SME and larger businesses is essential to stop cyber-attacks happening within your business.
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31% of companies in the UK are being victim to cyber-attacks on a weekly basis.
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The above statistic will have definitely increased in the last 12 months due to working from home.
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The key to ensuring maximum cyber security protection is having a proper assessment of your environment.
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Cyber security is not a one-time exercise. Your risk should be assessed time and time again and overlooked by an expert.
BEST MOMENTS:
‘’…a lot of customers that we've had in the past have been taken for millions and millions of pounds, purely because someone wasn't aware and they clicked on that mail.’’
‘’Sometimes, it can be the littlest of things that will trip you up, so we always recommend security layers – especially in larger companies…’’
‘’A lot of people think well, I'm going to do it because I need to do it for insurance. I've done my assessment, I filled in all the forms, I've got part with passwords worked out, I've got my information in the cloud so, I should be secure, right? Well, maybe for today or tomorrow but you need to have a look again and again and again and reassess your situation.’’
RESOURCES:
Infoprotect’s website: https://www.infoprotect.co.uk/
Brad’s Profile: https://www.linkedin.com/in/bradfraserentrepreneur/
ABOUT THE GUEST
Brad Fraser is the CEO of Infoprotect, an IT solution provider that designs complex technology solutions for clients. He specialises in Cyber Security and Data Backup as well as having a host of experience in security services and managed solutions.
ABOUT THE HOST
Sarah Myerscough is the Sales and Marketing Director of Boston Tullis Group. The founder of The Insurance Brokers Podcast, she brings a wealth of marketing experience and a fresh perspective on marketing in the insurance sector. Boston Tullis works with insurance brokers to offer solutions to business development ceilings, particularly in the rapidly developing fields of video marketing and thought leadership.
If you would like Sarah to help you develop an integrated marketing strategy, using state of the art concepts, then please book a free 20 min call via Calendly
Website: https://bostontullis.co.uk/
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation
Monday Feb 15, 2021
Monday Feb 15, 2021
On today's episode, we’re excited to be chatting to Andrew Sparrow, Managing Director of Fidentia Insurance Brokers. Andrew has a long varied history in the insurance market and we’re particularly talking about the impact of COVID, Brexit and the technology transformations happening within the Lloyd’s market.
LEARNING OBJECTIVES:
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Identifying the niche areas of business has been fundamental to the growth of our business over 7 years.
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This last year has meant that the insurance industry has been focused on defending and retaining rather than new business.
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When dealing with binders, you will find that these are better placed in the Lloyd’s market where there is a wider appetite for specialisms.
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Lloyd’s market is known for being a bit behind the times and slow to react so the digital transformations they are working hard to introduce will be interesting to watch.
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Strategically planning for Brexit has been an achievement for Fidentia – it could have had an enormous impact on the future of the business.
BEST MOMENTS:
‘’We have felt that there's been a kind of a move in the London market in particular with individual’s kind of feeling a bit disaffected with a large broker environment, probably preferring to try their luck in a smaller medium sized London broker/Lloyd's broker, so we've benefited a bit from that.’’
‘’We've probably needed to have more of a clear-cut strategy, and I think whilst we've grown well, we're looking at that as something we need to practice and adopt a more structured and strategic approach.’’
‘’…We do have binders in the company market space, but you tend to find that you have to work harder to find the appetite in the company market.’’
‘’It's clear that this is going to be a pretty wide ranging end to end transformation that they're trying to introduce into that market, which is a huge undertaking because Lloyd’s is known as a being a bit behind the times and a bit ponderous and slow to react.’’
RESOURCES:
Fidentia Insurance Broker’s website: https://www.fidentiains.com/
Andrew’s Profile: https://www.linkedin.com/in/andrew-sparrow-13a12684/
ABOUT THE GUEST
Andy is a Commercial Insurance specialist and has over 30 years’ experience in the Lloyd’s and London Insurance Market. Career highlights for him include heading up of the Commercial Division and progressing to the main board of the Lloyds Broker he worked for previously before founding Fidentia Insurance in August 2013. Andy leads the Fidentia management team and is instrumental in creating a company culture of professionalism, teamwork and exemplary client focus.
ABOUT THE HOST
Sarah Myerscough is the Sales and Marketing Director of Boston Tullis Group. The founder of The Insurance Brokers Podcast, she brings a wealth of marketing experience and a fresh perspective on marketing in the insurance sector. Boston Tullis works with insurance brokers to offer solutions to business development ceilings, particularly in the rapidly developing fields of video marketing and thought leadership.
If you would like Sarah to help you develop an integrated marketing strategy, using state of the art concepts, then please book a free 20 min call via Calendly
Website: https://bostontullis.co.uk/
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation
Monday Feb 08, 2021
Monday Feb 08, 2021
On today's episode, we’re excited to be speaking to Paul Smith, Managing Director of Fenchurch Insurance. Paul has over 20 years’ experience in the insurance industry and is chatting with us today about his journey, experience and specifically about the Lloyds market too!
LEARNING OBJECTIVES:
- Every now and again, there'll be an opportunity or a situation whereby a case is either rather large, rather unique, or rather difficult – insurers should prepare for this.
- Mainstream insurers that have the opportunity and availability to place business with Lloyd’s brokers will quote different terms, premiums and access levels.
- Developing tight knit relationships with your Lloyd’s broker is integral to the success of your business.
- It’s very rare to find one Lloyd's broker that has the capability and all the capacity and indeed the relationships to place property, liability and fleet, as well as financial services.
BEST MOMENTS:
‘’…insurers have these red, amber and green lists. Green topical flavour of the month which everybody loves, easy to price. Amber is something that needs a little bit more attention and dedication and a bit more focus by underwriters. The red list is, in the vast majority of cases, something that shows insurers just don't have an appetite for - and it's those situations that a broker would need to walk into Lloyds or utilize the services of a Lloyd's broker.’’
‘’…it's a case of well, how on earth is that possible? Why do insurers not have a central database to record data on risks? Surely, branch A should follow branch B or vice versa. It's just one of the anomalies and one of the vagaries of dealing with a Lloyd's broker and trying to place risks into the London market.’’
‘’if you've looked after somebody and you’ve given them a good piece of business that's produced profit for the underwriter, then it's quite conceivable that you can pull that favour back when you need it most.’’
‘’My top tip to youngsters that are in the market is just make sure that you put your hands in your pocket and entertain them as much as they entertain you… it will stand the test of time and it will come back and you will get rewarded for that. Don't always take take take.’’
‘’Find out who other brokers use, listen and understand and hear about the good, the bad, the ugly in terms of relationships and service… Have they got any delegated authority binders? How long have the brokers been employed by that particular Lloyd's broker? I think it’s important to find out the pedigree and history.’’
RESOURCES:
Fenchurch Insurance website: https://fenchurchinsurance.com/
Paul’s Linkedin Profile: https://www.linkedin.com/in/paul-smith-insurance-broker-and-advisor-22384718/
ABOUT THE GUEST
Paul Smith is the Managing Director at Fenchurch Insurance Brokers Limited - responsible for all things clients, compliance, sales and marketing and growth. He has a vast knowledge of the mechanics of insurance products, spanning over 20 years, as well as having a huge network of connections in the UK insurance market. He is qualified by the Chartered Insurance Institute to Cert CII standard.
ABOUT THE HOST
Sarah Myerscough is the Sales and Marketing Director of Boston Tullis Group. The founder of The Insurance Brokers Podcast, she brings a wealth of marketing experience and a fresh perspective on marketing in the insurance sector. Boston Tullis works with insurance brokers to offer solutions to business development ceilings, particularly in the rapidly developing fields of video marketing and thought leadership.
If you would like Sarah to help you develop an integrated marketing strategy, using state of the art concepts, then please book a free 20 min call via Calendly
Website: https://bostontullis.co.uk/
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation
Monday Feb 01, 2021
Monday Feb 01, 2021
On today's episode, we’re delighted to be speaking to James Willison of Web Connectivity Limited (WCL). James’ background is in management consultancy as well as the Lloyds and London market. He chats with us today about his experience, knowledge and shares his exciting news regarding the future of WCL.
LEARNING OBJECTIVES:
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2020 was the year that, since beginning, we see the underwriting rooms shut for the first time in its history.
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London, company and Lloyd’s markets have continued to trade whereas 10/15 years ago, the pandemic would have certainly caused a different outcome.
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The pandemic has proved that many peoples’ jobs can be done remotely and from home.
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Placing platforms limited (PPL) is taking the market by storm, judging by recent volumes but they are not the only trading platform to be approved!
BEST MOMENTS:
‘’What's the C Suite, which would require a change in electronic placement, electronic accounting? Is it the CEO? Is it the CFO? Now we actually know it’s COVID!’’
‘’Overnight, all of those face-to-face meetings, all of that placement activity, which would typically happen in the room, people putting wet stamps down on physical pieces of paper had to go… There had to be another way of doing that.’’
‘’…you really want to look at friction in the London market or any market. You start rekeying data, you invariably then introduce errors - it's just a fact of life but actually those errors get lost because there are so many touchpoints exasperated through the process.’’
RESOURCES:
Web Connectivity website: https://webconnectivityltd.com/
James’ Profile: https://www.linkedin.com/in/jameswillison/
ABOUT THE GUEST
James Willison is the Managing Director of Web Connectivity Limited, a wholly owned subsidiary of Advisen, based in London. James’ responsibilities include working with clients on the implementation of significant change and business process improvement projects. In addition, James is responsible for lead generation, sales and marketing and account management of many of the world’s largest insurance and reinsurance organisations.
ABOUT THE HOST
Sarah Myerscough is the Sales and Marketing Director of Boston Tullis Group. The founder of The Insurance Brokers Podcast, she brings a wealth of marketing experience and a fresh perspective on marketing in the insurance sector. Boston Tullis works with insurance brokers to offer solutions to business development ceilings, particularly in the rapidly developing fields of video marketing and thought leadership.
If you would like Sarah to help you develop an integrated marketing strategy, using state of the art concepts, then please book a free 20 min call via Calendly
Website: https://bostontullis.co.uk/
Evaluation Link: https://s.bostontullis.co.uk/s/podcastevaluation